Cheek and lip makeup will emphasize the integration of highlighter and blush, as well as a balance of clarity and richness.
- Primary Color Tone: Warm Earth Tones x Desaturated Morandi, Blending Naturalness with Sophistication
Traditional earth tones (khaki, caramel, chestnut brown) will remain the mainstream for autumn, but 2025 will see a greater emphasis on "subtle warming"—adding subtle touches of orange, pink, or purple to soften the heavy feel of autumn and winter, creating a softer, "mature warmth."
For example: Low-saturation almond brown: Resembling the color of roasted chestnut shells, it's ideal for Asians with yellow skin, enhancing the complexion and creating a brighter complexion without requiring a makeup application.
- Soft matte burgundy: Tones down the intensity of traditional burgundy and incorporates a grayish-pink hue for a retro, yet gentle look.
- Chaka gray-brown: Resembling the light and shadow of a desert dusk, the interweaving of cool gray and warm brown creates a cool, sophisticated look.
In addition, "emotional healing" colors continue to gain popularity, such as low-saturation milky apricot and pale pink-purple (similar to lavender fields). When used in eye and cheek makeup, they can convey a soothing and healing atmosphere, echoing the need for "psychological comfort" in the post-pandemic era.
- Eye Makeup: Layered Looks and Dynamic Blending: A Clash of Technology and Technique
Autumn 2025 eye makeup will break away from the traditional "single-color, flat" look, emphasizing "three-dimensional layering" and "dynamic flow." The key keyword is "breathing eye makeup":
- Shimmer Particle Blending: Incorporating fine shimmer particles (not overly large sequins) into eyeshadow creates a "tinted starlight" effect around the eyes when light refracts. This is particularly well-suited for a matte base with spot glitter.
- Geometric Line Reconstruction: Using gel or liquid eyeliner, create irregular geometric lines (such as extending the triangle area or creating a "wing break" at the end of the eye) to break symmetry and create an edgy look.
- Wild Lashes: False lashes emphasize individual tufts with distinct strands, or use a transparent stem with a short stem. Use mascara to create a "sunflower"-like, fluffy curl, avoiding the heavy, heavy look.
- Blending with the skin texture of the eye area: Eyeshadow has a silky, emulsion-like texture, blending naturally with the skin after application, blurring the boundaries of makeup and creating a "naturally beautiful eye color" effect.
- Foundation: Nude Look + Long-Lasting Makeup, Healthy Skin at the Core
Autumn foundation continues the trend of being "light and close-fitting," but emphasizes the "natural texture of the skin"—not the pursuit of a completely smooth finish, but rather the preservation of pores and subtle texture for a healthy aesthetic, known as "Skinimalism":
- Subtle Glow: "Silky Particles" are incorporated into foundation, creating a "dewy, radiant skin" rather than a traditional oily sheen.
- Multi-Zone Precision Concealing: Targets dark circles (purple-toned concealer), redness (green-toned concealer), and acne scars (slightly darker than skin tone), preserving the skin's natural "light and dark" transitions.
- Long-Lasting Advanced Technology: Utilizing "air-like film-forming technology," foundation is lightweight yet withstands autumn's dryness and temperature fluctuations, maintaining a caking and dulling effect for up to 8 hours.
- Refillable Core Design: Products like pressed powder and cushions now feature a "replaceable core with an eco-friendly outer shell," responding to the need for sustainable consumption.
- Cheek Color: Highlighter and Blush in One for Enhanced Contouring
Autumn cheek makeup will break the boundaries between "blush" and "highlighter," enhancing facial depth through multi-dimensional highlighting:
- Dual-Zone Highlighter for Cheekbones: Use a pearlescent highlighter to highlight the highest point of the cheekbone, then blend the area 1 cm below with a matte blush in the same shade to create a layered effect.
- Reflector for Jawline: Lightly sweep a warm nude highlighter along the jawline to soften the jawline and enhance firmness.
- Blush for a "Tipsy" Look: Forgo the exaggerated brushing technique on the apples of the cheeks and instead apply a warm apricot/pink-orange hue diagonally from the cheekbones toward the temples, creating a "just-drank-mulled-wine" glow.
- Lip Makeup: A Balance of Clear and Intense, Returning to Linearity
Autumn lip makeup will bid farewell to the heavy, all-over lip liner look and shift towards a more "blurred border + layered" look, perfect for both everyday and formal occasions:
- Velvet Mousse: Blends the soft, matte feel of velvet with the lightness of mousse, preventing drying out and significantly improving longevity.
- Deep Inner-Light Outer Blending: Apply a lip gloss of the same color to the center of the lips, blending the edges with your fingertips for an elevated "natural bite."
- De-Saturated Red: A classic red with a lowered brightness (incorporating a gray hue) is suitable for formal occasions, flatters the complexion, and is age-appropriate.
- Transparent Lip Gloss: Apply a transparent, watery lip gloss to the arches or center of the lips to simulate the natural oily feel of the lips and add a touch of fluidity.
